Increased solar power threatens energy companies
Because of the growth in the number of solar panels in Europe, Energy Companies have to consider new business models.
Strategy consultant Berger:
‘By 2030, solar power will supply half of the peak demands for energy.’
The fact that more and more consumers produce their own power, is forcing energy companies to think about their future. On sunny days Europe scores enormous energy surpluses. This distorts the market for energy companies. They feel the impact of solar energy and therefore must adjust their operations.
Individuals pay for a kWh of solar power, 8 cents less for their electricity from the grid. And the difference is becoming more and more. New technologies like energy storage and home automation, stimulate the growth of solar panels. Owners of solar power are increasingly able to use their own green energy.
New business models for energy companies
Energy companies must prepare them selves for a changing energy demand. Especially from individuals (the highest margin for energy companies). They need flexible plants that can quickly respond to peaks in demand and supply. More strategies: read the full paper.
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